Tell me more about Coca-Cola's "Share a Coke" Campaign (2013)

The "Share a Coke" Campaign was launched by Coca-Cola in 2013.

The campaign involved putting popular names and terms on Coca-Cola cans and bottles, in order to encourage people to find and share drinks with others.

The campaign also included an online platform where people could receive personalized messages from their friends.

Coca-Cola also ran a social media campaign to promote the campaign, which used the hashtag #ShareaCoke.

Coca-Cola also partnered with major music festivals and events, such as Lollapalooza, to give out free personalized drinks.

The campaign was very successful, with sales increasing by over 6% in the US and over 8% in the UK.

The campaign also won numerous awards, including the Cannes Lions Grand Prix award for the best global campaign.

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