US Entrepreneurs, Biography, Estée Lauder, Estée Lauder Companies, Born in 1908
US Entrepreneurs, Biography, Estée Lauder, Estée Lauder Companies, Born in 1908
Estée Lauder (born 1908) was an American businesswoman and the founder of the Estée Lauder Companies, a major cosmetics and fragrance corporation.
She began her career in beauty by selling her uncle's skincare products door-to-door in New York City.
Estée Lauder's success was founded on innovation, creativity, and a keen understanding of marketing.
She was the first to introduce the concept of "gift with purchase" to the cosmetic industry.
Estée Lauder was the first woman to receive the Fashion Institute of Technology's Lifetime Achievement Award.
She was also the first woman to become a member of the Cosmetic, Toiletry and Fragrance Association.
In 1964, she opened the first Estée Lauder retail store in New York City.
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