What is Pay-per-click advertising (PPC)?

Pay-per-click (PPC) advertising is a type of online advertising that allows businesses to pay for clicks on their ads.

It provides businesses with an opportunity to reach a large, targeted audience quickly and effectively.

PPC ads are typically displayed at the top of search engine results, on social media networks and websites, and through display ads.

The cost of a PPC ad is determined by the amount a business is willing to bid for each click.

The more competitive the industry, the higher the cost-per-click.

Examples of PPC ads include Google Ads, Facebook Ads, and Bing Ads.

PPC is a great way to drive website traffic, leads and sales to any business.

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